In 1916 Eugene Goldberger started the Goldberger Doll Company in lower Manhattan, New York. Almost a century later, it still is a family owned and operated company. "Papa Gene's" granddaughter Shelley and her husband Jeff Holtzman continue to carry on the Goldberger tradition of creating well made, affordable toys that children love and parents appreciate. In its third generation, the Goldberger Company is now known for creating dolls with a special emphasis on meeting the needs of younger children, from birth to age three, and their parents.
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